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Multicultural and Inclusive Marketing Excellence Awards Grand Jury
Senior Director of Culture and Inclusive Marketing
Pernod Ricard
BIO
Daneyni Sanguinetti‑Ureña is a leading expert in inclusive marketing and serves as Senior Director of Culture & Inclusive Marketing at Pernod Ricard North America. With 25 years of experience, she helps brands build authentic, culturally fluent connections that drive business growth.
She specializes in translating multicultural insights into strategy, elevating cultural intelligence across organizations, and guiding teams in building meaningful engagement with diverse consumers. Her background includes leadership roles at Coca‑Cola and extensive experience in consumer research across multiple industries.
Daneyni recently joined the ColorComm Board of Directors and is recognized as a Top Hispanic Market Thought Leader. She has served as a graduate jury member for the ANA Multicultural Excellence Awards, and as a juror for the REGGIE Awards and the Effie Awards for several years, contributing her expertise to some of the industry’s most respected honors.
She also plays an active role in industry leadership through the SAMA Modern Marketing Committee (formerly AIMM), the Association of National Advertisers, and the Collage Group Client Advisory Board.
Get to know the 2026 Multicultural and Inclusive Marketing Excellence Awards Grand Jurors.