Multicultural and Inclusive Marketing Excellence Awards Grand Jury

LONNIE LIMÓN

Executive Vice President, Cultural Quotient
Publicis Media

BIO

Lonnie Limón serves as Executive Vice President and Head of Cultural Quotient at Publicis Media, leading one of the industry’s largest and most influential multicultural media practices as a center of excellence. In this role, he guides the agency network’s cultural intelligence and client‑focused multicultural approach across all Publicis Media brands. He also partners closely with Publicis Media leadership to advance the acclaimed Once & For All Coalition, accelerating its mission to drive impactful media investment, measurement innovation, and authentic audience engagement at scale. 

A veteran of nearly 30 years in multicultural marketing and advertising, Limón has helped shape some of the industry's most celebrated work. He has been part of agencies recognized five times as Ad Age Multicultural Agency of the Year and has led teams honored with Effies, ANA Multicultural Excellence Awards and numerous Addys. His career spans leadership roles at Dieste, LatinWorks, The Marketing Arm, and Inspire!, where he drove double‑digit revenue growth, led large cross‑disciplinary teams, and guided iconic brands such as AT&T, McDonald’s, Progressive, Dunkin’,  and Heineken USA. 

Limón began his career at Starcom within Publicis Groupe, making his return to the organization in 2024 a powerful full‑circle moment. His longstanding commitment to advancing Latino representation extends beyond his client work. He is an active board member of the Hispanic Marketing Council, contributing thought leadership to the industry's most important conversations on cultural fluency, business impact, and the future of multicultural marketing. 

Get to know the 2026 Multicultural and Inclusive Marketing Excellence Awards Grand Jurors.