Winner Status:
Category Grand Prize Winner

Client/Brand: 
Ancestry

Agency: 
Weber Shandwick

Campaign Summary:
On Juneteenth 2022, Ancestry released A Dream Delivered: The Lost Letters of Hawkins Wilson–a film about Hawkins Wilson, a freedman separated from his family during slavery. Ancestry discovered Hawkins’ undelivered letters hoping to reconnect with his family. We traced Wilson’s lineage, revealing his story and reuniting his modern-day family members.

Client Credits:
Paige Grossman
Lauren Danis
Lisa Elzey
Jenn Utley
Nicka Sewell-Smith
Catheline Leung
Dana Chinnici
Richard Copeland
Urs Ross
Kaylyn Arima

Agency Credits: 
Lewis Williams
Jenna Young
Paris Tyler
Marissa Williams
Veena Raj
Treva Thimm
Caragh McGrath
Erika Lamoreaux
Adrienne Holthaus
Jonathan Tanenbaum

Additional Contributors:
The Content Collective
OMD
Paramount Brand Studio
Harperville Productions