Made to Travel
Category
Hispanic
Description
Winner Status:
Category Winner
Client/Brand:
Expedia
Agency:
Anomaly
Campaign Summary:
Our campaign, in two films voiced by Salma Hayek, highlights the rich diversity and culture of Latino travelers in America. ‘Maracuya’ celebrates the nuances of the Latino experience, showing Latin culture is not a monolith. ‘Casa’ celebrates Mexican Americans' bi-cultural identity, reminding viewers that “home” is wherever we are.
Client Credits:
Hector Muelas
Michele Rousseau
Luke Harris
Kevin Tenglin
Chandreyi Davis
Carey Malloy
Katie Kennedy
Erika Ruiz
Anh Do
Iman Forde
Agency Credits:
Jeremy Wirth
Mariana Oliveira
Joaquin Salim
Shelby Guller
Hannah Tutera
Cameron Ford
Teddy Notari
Lisa Wong
Remi Kim
Maggie Bonner
Additional Contributors:
CANADA
Rock, Paper, Scissors
The Mill
Formosa Group
Daydreamer