Foreign Voiceover
Category
Socially Responsible
Description
Winner Status:
Category Winner
Client/Brand:
Colon Cancer Coalition
Agency:
BeautifulBeast
Campaign Summary:
58% of young adults with coloncancer will be diagnosed later when it’s harder to treat.
We must talk about this SHIT, but radio stations don’t allow to say SHIT on air.
To avoid censorship, we hired announcers whose first language wasn’t English and asked them to read words that sound like SHIT.
Client Credits:
Agency Credits:
Additional Contributors:
Deaf Mule Studio, Dallas